“thursday november 9, 8:30 p.m.
Business Culture Week preview
with OSCAR OF MONTIGNY"
The Fratelli Cozzi Museum is proud to host Oscar of Montigny and the presentation of his book "The time of the new heroes".
The evening will preview the Corporate Culture Week promoted by Confindustria and organised by Museimpresa, which promotes an articulated calendar of events throughout Italy to experience the history of our country at first hand through the cultural heritage preserved in the museums and archives of companies.
Free entrance, with reservation required at this link (subject to availability).
We present Oscar of Montigny
Born in Milan on August 31, 1969, married and father of five children, Oscar di Montigny is an expert in Innovative Marketing, Relational Communication and Corporate Education; he is the creator and popularizer of the principles of Economy 0.0 in which he combines business and management with philosophy, art and science.
A keynote speaker with a strong motivational impact, he is often invited to participate in both national and international forums and events. His is a contribution to help young generations and companies face the upcoming challenges of the future.
Marketing, Communication and Innovation Director of Banca Mediolanum, Creator and Founder of Mediolanum Corporate University, Managing Director of Mediolanum Comunicazione, Corporate Social Responsibility Manager of Banca Mediolanum.
Marketing and Innovation
After experience in marketing in various international groups, Oscar Di Montigny is Director of Marketing, Communication and Innovation at Banca Mediolanum; his distinctive character as a manager is definitely that of investigating, sharing and empowering.
In 2009 he conceived and founded Mediolanum Corporate University (MCU), an educational institution that Banca Mediolanum strongly supported to promote a pragmatic and constructive approach to the dissemination of knowledge, thus contributing to the development of both its own corporate dimension and that of society as a whole. For this reason too, on the occasion of the "Corporate Universities Awards" in 2013, MCU was recognised by the Global Council of Corporate Universities in Paris as one of the best corporate universities in the world.
Convinced that today, more than ever, culture is above all about sharing, in the context of the dissemination activities of Mediolanum Corporate University, in 2014 he proposed and created Centodieci (www.centodieci.it): a community in which he ties together a digital environment (for the promotion of the culture of thought and comparison) and about a hundred events held throughout the country (more than 230 so far, with over 40,000 participants). A true multidisciplinary reflection laboratory open to all.
Economy 0.0: Back to the centre
Oscar is the creator and disseminator of the principles of Economy 0.0, in which he combines business and management with spirituality, philosophy, art and science.
Age of change or change of era? The rapid emergence of the first signs of a newly emerging Sharing Economy should not mislead us: the cultural shift will not happen if we go in the wrong direction.
This investigation has led to the definition of the basic principles of the concept of Economy 0.0: "...we have entered the Epoch of Relations and the digital convergence between technology and human relations is bringing with it the genes of a disruptive innovation; it will be necessary to re-invent in order to re-invent, becoming an active part in the determination of a new economic and social system. The challenge for companies has thus become, above all, 'cultural': the winners will be those who know how to anticipate the new technological, social and market mega-trends and who know how to rethink themselves as an eco-system based on the sharing of a System of Values".
