CULTURE
Is it possible to be a manager and still be a good person?
20 October, 2018
A question that deserves a multifaceted and, perhaps, complex answer, a simple exercise in rhetoric, or yet another attempt to destroy a stereotype? We will ask Giuseppe Morici on Monday 12 November.

Here we are, the The 17th Corporate Culture Week is just around the corner and the Fratelli Cozzi Museum has prepared a calendar of initiatives to excite, involve and make you think. If it is obvious that the Museum is the place of passion, we must not forget that here we must not forget that this is also a place where pages of industrial, social and design history are told, which is why we are also part of Museimpresa.

The Business Culture Week, we remind you, is promoted by Confindustria and is part of the Italian calendar of theEuropean Year of Cultural Heritage 2018 - established by the European Parliament and the Council of the European Union, and promoted by MiBAC.

This year's theme is 'Industrial culture: a bridge between economy and social growth at the heart of European identity'. Museums and business archives will be the protagonists of this story, expressions of the link between community and territory, precious places of creativity and innovation, tools for transmitting knowledge to new generations, custodians of memories and engines of social and cultural development. It is in this scenario that we want to present GIUSEPPE MORICI and his second book "Fare i manager rimanendo buona persone" (Making managers while remaining good people).
The meeting with Morici, CEO of Bolton Alimentari and previously a manager at Procter & Gamble and Barilla, represents a new stage in the Fratelli Cozzi Museum's "Let yourself be guided.The project, which began with Oscar di Montigny and continued with Niccolò Branca and Filomena Pucci, aimed to explore the theme of ethical enterprise.

Today's generation of managers," writes Morici, "who grew up in the days of the revenge of liberalism, has inherited a model that no longer works and is therefore questioning the future: what is really the role of profit, innovation, the relationship with the community? A new vocabulary is needed. We need responsibility, respect, awareness and an orientation towards the future. Companies are not economic subjects with a social responsibility, they are social subjects with an economic responsibility. We need visions, a lot of courage and the time to implement them. And it takes someone to take responsibility for leading. With humanism and a touch of lightness."

Amanda Colombo, historical bookseller in Legnano and Woman In Power, will present the evening. Entrance is free with compulsory booking.